Leasing
Crossman & Company is the premier retail leasing firm serving landlords throughout the Southeast. Our goal is to work strategically with our clients to leverage our relationships with retailers and tenant brokers to achieve maximum occupancy with the highest NOI.
Our team has extensive experience leasing:
- In-Line / Small Shop Retail Space
- Junior Anchors
- Neighborhood, Community and Power Center Anchors
- Outparcel Ground Leases & Sales
- Single Tenant Buildings
- 2nd Generation Anchor & Outparcel Tenants
- Excess Space Dispositions
The Crossman & Company leasing team achieves superior results for our landlord clients by focusing on doing four key things different than other companies:
Our Clients’ Goals Are Our Goals
- Exclusively Landlord Focused – This allows us to ensure that we are always working to achieve our clients’ goals.
- Relationships with Tenants – Our team works to ensure we have the best relationships with retailers and tenant-rep brokers. Because we don’t compete with these groups or do work for them, we are able to get information before the market, and ensure that our sites make the first list when a new retailer comes to town.
We Work As One Team
- No Internal Competition – Our clients are all the team’s clients, no individual agent owns or controls them. We don’t post any production numbers internally, and we meet regularly to discuss deals in order promote cross-knowledge among our team.
- When You Meet With One of Us, You Meet With All of Us – Our team cross-sells throughout our entire portfolio, focused on the target tenants which will create the ideal tenant mix, regardless of who the agent assigned to the property is.
- One Database – Our team keeps a single database of retailers and tenant-rep brokers to ensure that we are able to leverage the full scale of our team; when one member of our team has a relationship with a tenant, we all do.
The Market Views Us As Experts
- Retail Report – Crossman & Company has produced the most comprehensive retail overview in the Southeast for the past 15 years. As the information leaders in each of our markets we are able to stay on top of trends before they happen, maximizing the NOI for our clients.
- Highly Involved Team – All members of the team are involved in or hold leadership positions with various trade organizations and universities.
- Extensive Tenant Knowledge – Our team makes it our business to know EVERY retailer who is active in our market. At RECon each year, we produce a report with information on every retailer in attendance which summarizes the discussions our team had with them.
Everyone Does the Basics; We Do Them Better
- Website – Our website was designed in tandem with retailers and tenant-rep brokers to ensure that we provide all of the information they need to get sites reviewed quickly. We update our website twice each week, so our listings are always complete and accurate.
- Leasing Flyers – Much like our website, we have designed these to give retailers all the information they need at their fingertips. Our site plans show all tenant spaces, dimensions of vacancies, key tenants, all ingress and egress and traffic counts.
- Cold Calling & Canvassing – Our team takes a different approach to cold calling and canvassing; we proactively analyze each vacancy in every center in our portfolio to determine the ideal tenant mix, and then actively pursue those tenants.
Leasing Team
Justin Greider
VP, Director of Leasing
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Justin Greider - VP, Director of Leasing
Phone: 407-581-6225 | Email
As the Vice President – Director of Leasing at Crossman & Company, Justin is the leasing practice leader for the company’s 18 million Square Foot portfolio that covers five states. He personally is involved in the leasing and sale of outparcels and big-box spaces for a number of clients including the Publix-owned shopping center portfolio, as well as overseeing the leasing of the entire portfolio, which is over 10 million Square Feet, stretching throughout the Southeast. Justin currently oversees the leasing team at Crossman & Company, focusing on the approach and processes that the team uses in its efforts across the southeast.
Justin is widely recognized as an expert in the industry as he is an active writer and speaker on retail issues. Through the course of his career, Justin has worked throughout the Southeast, but has focused his work and leadership efforts in the Orlando market, working to increase involvement from university students in the Commercial Real Estate industry. Justin’s leadership roles within the industry have grown from local and statewide, to regional and now national with his position as the co-chair of ICSC’s young leader program Next Generation (NextGen). Through this involvement, Justin was responsible for bringing ICSC’s celebration for the 500th NextGen event to Orlando in late 2010, which hosted over 300 local professionals at the Hard Rock at Universal and featured Mayor Crotty, Mayor Dyer, and Sesh Thacker from Lake Nona as the keynote panel.
Prior to joining Crossman & Company, Justin worked at HFF, where he was personally responsible for underwriting the sale of over 100 shopping centers throughout the Southeast from 2005-2009.
Amanda Steidtmann
Senior Associate
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Amanda Steidtmann - Senior Associate
Phone: 678-920-1996 | Email
Amanda Steidtmann joined Crossman & Company in April, 2012 and started the leasing team in the Atlanta office. She is responsible for leasing all of the Publix-owned shopping centers in Atlanta MSA, TN, SC and NC, as well as working with various other institutional clients on Grocery-anchored, Power centers, dark boxes and Outparcels.
Prior to joining Crossman & Company, Amanda most recently was a partner with DART Retail Advisors in Atlanta, GA which, she joined shortly after it was founded in April 2009. She and her business partner acquired the Landlord business and leased a portfolio of almost 4 million sq ft. Her predominate clients included but was not limited to, Inland American and Inland Western, consisting of 20 out of the 27 properties that she leased. Amanda also has previous experience as a Regional Leasing Director for four years at Equity One, Inc. and one year with Victory Real Estate in Columbus, GA. She began her career in commercial real estate right after college and spent two years in property management with New Plan Realty, managing 10 properties in Tennessee and learned the essentials of shopping center operations.
Amanda attended The College of Charleston, and has a BA in International Affairs with a concentration in International Business. She has completed the course in the School of Leasing through the University Of Shopping Centers School Of Leasing (ICSC) at the Wharton School of Business. She is a licensed salesperson in Georgia, Alabama, South Carolina, and Tennessee and is currently working on her North Carolina license. Amanda is a candidate to receive designation as a Certified Commercial Investment Member (CCIM) in which she has completed all four courses. She is also an active member and participant of ICSC and the brokerage community.
Craig Katterfield
Senior Associate
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Craig Katterfield - Senior Associate
Phone: 407-581-6241 | Email
Craig Katterfield joined Crossman & Company in May 2011. For the five years prior to joining Crossman, Craig worked at First Capital Property Group where he began his career in commercial real estate and served as their Retail Specialist in the company. As an Orlando native, Craig has a strong handle on the Central Florida market, which provides him a competitive advantage in services as well as a comprehensive knowledge for strategic real estate performance. Since 2007, Craig has transacted over $30,000,000 on retail shopping centers throughout Florida and is currently working on a portfolio of more than 3,000,000 SF of predominately Publix-anchored shopping centers.
Craig graduated from the University of Central Florida with a degree in Political Science. He is married to his wife Collins and is actively involved with his church, Crosspointe in Winter Park. Additionally, he spends time volunteering with the Alpha Tau Omega Fraternity at UCF where he is a member of the Board of Trustees and Housing Corporation.
Sherri Mann
Senior Associate
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Sherri Mann - Senior Associate
Phone: 404-514-3517 | Email
Sherri Mann is part of the Crossman & Company team based out of Atlanta, GA. She works on the Publix Owned Shopping Center Portfolio in Northern Florida, Georgia, Alabama and South Carolina as well as leasing a variety of other retail projects throughout the North Florida, Georgia, Alabama and South Carolina region. She has over eighteen years’ experience with some of the top retail firms in the Southeast, affording her long-term, deep relationships with all of the active retailers throughout the region.
Prior to joining the team at Crossman & Company, Sherri was a Senior Director of Leasing for Century Retail, where she handled numerous ground-up developments, redevelopments, and existing shopping centers, including grocery-anchored and mixed-used centers. Prior to working for Century Retail, Sherri was a Senior Leasing Representative for Edens and Avant for approximately 8 years which also included ground-up developments, redevelopments, grocery anchored, power centers and lifestyle centers. Sherri has worked with many national and regional tenants to develop the knowledge and relationships which continues to build on the diverse team at Crossman & Company.
Kim Fitzgerald
Senior Associate
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Kim Fitzgerald - Senior Associate
Phone: 561-350-1218 | Email
Kim Fitzgerald joined Crossman & Company in 2013 as a Senior Associate for the Southeast Florida Market. She oversees leasing for the Publix Portfolio, Kitson & Partners, and receivership / asset management listings in Palm Beach, Martin, and North Broward County. Kim has over twenty five years’ experience in leasing and sales and began her Commercial Real Estate career in South Florida in 1999 where she has specialized in retail leasing for institutional, national and local Landlords including Kimco Realty and Inland Southeast. Having been in the industry in Southeast Florida for 14 years, she is very familiar with the local market including competitor’s space availability and rates. Kim has established strong relationships with many brokers, retailers, owners and developers across the state of Florida.
Katherine Rush
Associate
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Katherine Rush - Associate
Phone: 407-581-6224 | Email
Katherine Rush joined the Crossman & Company team in fall of 2009. With a Bachelor of Science in Recreation, Parks and Tourism, she worked in Event and Conference Coordination before joining the Commercial Real Estate industry. A native of Central Florida and a graduate of Winter Park High School and the University of Florida, Katherine is an active member of ICSC.
Katherine has grown to be a top producer in the industry consistently for the past 3 years and has a diverse portfolio of grocery-anchored, power center, strip and single tenant properties throughout the Orlando Market.
Tracy Worrell
Associate
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Tracy Worrell - Associate
Phone: 407-581-6219 | Email
Tracy Worrell joined Crossman & Company in 2010 as an associate for the Tampa and Florida West Coast market. She is responsible for the leasing of a portfolio of more than 2.9 million sq. ft. She works on the Publix-owned shopping center portfolio, in addition to other respected clients throughout the Tampa and West Coast of Florida.
Juan Martinez
Associate
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Juan Martinez - Associate
Phone: 305-720-4208 | Email
Juan Martinez joined Crossman & Company in 2013 as an associate for the Southeast Florida market. He works on the Publix Owned Shopping Center Portfolio in the Southeastern part of Florida. His current portfolio includes approximately 720,000 square feet of gross leasable area in Publix-anchored centers in Broward and Miami-Dade.
Prior to joining the team at Crossman & Company, Juan graduated from Georgia Tech with high honors in Industrial Engineering, and possesses an MBA from The Wharton School at the University of Pennsylvania. In addition, he is fluent in Spanish and speaks advanced Portuguese.
Rochelle DuBrule
Associate
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Rochelle DuBrule - Associate
Phone: 407-581-6248 | Email
Rochelle graduated from the University of Central Florida in 2011 from the College of Business. Rochelle worked in sales for the UCF Knights baseball team while attending and led the same team which set the attendance record for Jay Bergman Stadium.
Rochelle is a life long resident of Central Florida and worked briefly in Commercial Real Estate before joining Crossman & Company in 2011. Rochelle leases primarily grocery-anchored and strip properties throughout Central Florida for a diverse group of institutional and private clients.
Rebekah Hough
Leasing Coordinator
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Rebekah Hough - Leasing Coordinator
Phone: | Email
Betsy Smith
Research Analyst
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Betsy Smith - Research Analyst
Phone: | Email
Claire Pagan
Marketing Specialist
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Claire Pagan - Marketing Specialist
Phone: | Email
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